Georgian Court Conference Explores ‘Why Design Matters’

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Lakewood, N.J., March 11, 2015From communicating important information and ideas via traditional and social media, to keeping audiences of all ages engaged and entertained, great design increasingly powerful.

“It’s all visual,” said Geraldine Velasquez, Ph.D., the Georgian Court University professor of art and design who is coordinating Why Design Matters, a conference set for 9 a.m. to 12 p.m., Thursday, March 19 on the university’s historic Lakewood campus. The event is free and open to the public. “The need for good design is everywhere,” she said. “From branding and blogging to gaming and the entrepreneurial spirit of designers, it all comes together.”

Georgian Court Examines ‘Why Design Matters’ with Artists, Designers, Developers

Why Design Matters_GCU Conference

Those who attend Why Design Matters will hear from impressive panel of guests as they share frontline experiences and discuss their craft. Participants will hear from—
Barbara Nessim, a world renowned illustrator whose work has appeared on the covers of Rolling Stone and New York Times Magazine, and who had the first one-woman exhibition at the Albert and Victoria Museum in London (2013);

Skot Kremen, Vice President for user interface and marketing trends at Ogilvy and Mather’s Ogilvy Commonwealth; and

Asbury Park design guru and trendsetter Jenna Zilincar, co-founder of the full service branding firm M Studio. In addition, work by M Studio will be on exhibit in the M. Christina Geis Gallery, located on the second floor of GCU’s Arts and Science Center.

Registration for Why Design Matters can be completed at http://www.georgian.edu/why-design-matters/. The event is co-sponsored by GCU and JSPRAA, the Jersey Shore Public Relations and Advertising Association and hosted by the GCU Department of Communication, Graphic Design & Multimedia.

(Invitation design by GCU student Meghan Marker)

 

 

 
MORE ABOUT SKOT KREMEN

Skot Kremen is Vice President and Director of User Experience for Ogilvy Commonwealth where his department specializes in pharmaceutical advertising. In other roles, Kremen has managed social media, e-commerce and interactive content creation at various advertising and marketing agencies to design custom solutions for clients. Earlier in his career, Kremen worked as a graphic designer, user experience expert, art director, multimedia producer and more. As a freelancer, his client roster has done work for such companies as Volkswagen, Hummer, Scientific American, Rosetta Marketing and other organizations. Kremen, a highly sought-after professional in his field, has garnered recognition from CNET, the New Jersey Department of Education, the American Web Design Awards, and the Computer Law Association. He studied graphic design at the Art Institute of Pittsburgh and Music Synthesis at the Berklee College of Music. 

MORE ABOUT BARBARA NESSIM

New York native Barbara Nessim is known worldwide for her expertise an as illustrator, artist and educator whose work is her passion. The former freelance fashion illustrator is regarded as on elf the first professional illustrators to incorporate the computer as an artistic tool. Nessim is celebrated for her distinctive style across a variety of media—paintings, drawings, fine art, design, and large-scale installations. In addition to being a trendsetter, her influence is also evident in her work with students at the School of Visual Arts and at Parsons The New School for Design. Her innovative style and evolution as an artist is at the center of Barbara Nessim: An Artful Life exhibit which recently closed at the Bard Graduate Center Gallery on Manhattan’s Upper West Side. It was curated by Douglas Dodds of the Victoria and Albert Museum of London.

 

MORE ABOUT JENNA ZILINCAR

Jenna Zilincar is the creative director and co-founder of the full-service creative branding and communications firm M Studio, based in Asbury Park. In her own words: “I love it when people walk away from our work and see something in a different light. For me, design and self-expression is everything. I surround myself with it, be in dancing with friends on the weekend, updating a room in my house or putting together LEGOS with my nephew. It’s what makes what I love/do so worth it.” M Studio helps clients execute powerful branding through design, photography, videography, digital media, public relations, social media and overall creative direction. She studied design at the Maryland Institute College of Art and worked at an agency before starting her own business.

MStudio

 

 

 

 

 

 

 

 

 

 

Lakewood, N.J., March 11, 2015From communicating important information and ideas via traditional and social media, to keeping audiences of all ages engaged and entertained, great design increasingly powerful.

“It’s all visual,” said Geraldine Velasquez, Ph.D., the Georgian Court University professor of art and design who is coordinating Why Design Matters, a conference set for 9 a.m. to 12 p.m., Thursday, March 19 on the university’s historic Lakewood campus. The event is free and open to the public. “The need for good design is everywhere,” she said. “From branding and blogging to gaming and the entrepreneurial spirit of designers, it all comes together.”

Georgian Court Examines ‘Why Design Matters’ with Artists, Designers, Developers

Why Design Matters_GCU Conference

Those who attend Why Design Matters will hear from impressive panel of guests as they share frontline experiences and discuss their craft. Participants will hear from—
Barbara Nessim, a world renowned illustrator whose work has appeared on the covers of Rolling Stone and New York Times Magazine, and who had the first one-woman exhibition at the Albert and Victoria Museum in London (2013);

Skot Kremen, Vice President for user interface and marketing trends at Ogilvy and Mather’s Ogilvy Commonwealth; and

Asbury Park design guru and trendsetter Jenna Zilincar, co-founder of the full service branding firm M Studio. In addition, work by M Studio will be on exhibit in the M. Christina Geis Gallery, located on the second floor of GCU’s Arts and Science Center.

Registration for Why Design Matters can be completed at http://www.georgian.edu/why-design-matters/. The event is co-sponsored by GCU and JSPRAA, the Jersey Shore Public Relations and Advertising Association and hosted by the GCU Department of Communication, Graphic Design & Multimedia.

(Invitation design by GCU student Meghan Marker)

 

 

 
MORE ABOUT SKOT KREMEN

Skot Kremen is Vice President and Director of User Experience for Ogilvy Commonwealth where his department specializes in pharmaceutical advertising. In other roles, Kremen has managed social media, e-commerce and interactive content creation at various advertising and marketing agencies to design custom solutions for clients. Earlier in his career, Kremen worked as a graphic designer, user experience expert, art director, multimedia producer and more. As a freelancer, his client roster has done work for such companies as Volkswagen, Hummer, Scientific American, Rosetta Marketing and other organizations. Kremen, a highly sought-after professional in his field, has garnered recognition from CNET, the New Jersey Department of Education, the American Web Design Awards, and the Computer Law Association. He studied graphic design at the Art Institute of Pittsburgh and Music Synthesis at the Berklee College of Music. 

MORE ABOUT BARBARA NESSIM

New York native Barbara Nessim is known worldwide for her expertise an as illustrator, artist and educator whose work is her passion. The former freelance fashion illustrator is regarded as on elf the first professional illustrators to incorporate the computer as an artistic tool. Nessim is celebrated for her distinctive style across a variety of media—paintings, drawings, fine art, design, and large-scale installations. In addition to being a trendsetter, her influence is also evident in her work with students at the School of Visual Arts and at Parsons The New School for Design. Her innovative style and evolution as an artist is at the center of Barbara Nessim: An Artful Life exhibit which recently closed at the Bard Graduate Center Gallery on Manhattan’s Upper West Side. It was curated by Douglas Dodds of the Victoria and Albert Museum of London.

 

MORE ABOUT JENNA ZILINCAR

Jenna Zilincar is the creative director and co-founder of the full-service creative branding and communications firm M Studio, based in Asbury Park. In her own words: “I love it when people walk away from our work and see something in a different light. For me, design and self-expression is everything. I surround myself with it, be in dancing with friends on the weekend, updating a room in my house or putting together LEGOS with my nephew. It’s what makes what I love/do so worth it.” M Studio helps clients execute powerful branding through design, photography, videography, digital media, public relations, social media and overall creative direction. She studied design at the Maryland Institute College of Art and worked at an agency before starting her own business.

MStudio

 

 

 

 

 

 

 

 

 

 

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